Blanket the Competition With Digital Snowstorm

An Enterprise SEO Consultant
Who Delivers

Our Enterprise SEO Consulting Services

SEO Audits

What Are SEO Audits?

SEO audits are a checkup to see how well a website is set up to rank on search engines. There are 3 types of audits we offer: content audits (used to analyze content quality and opportunities), technical audits (which look at things like the information architecture, crawlability / indexability of web pages, etc.), and link audits (link building opportunities + SWOT analysis vs your competition).

EXAMPLES OF SEO AUDITS

- Content Audits
- Technical Audits
- Link Audits

Technical SEO

What Is Technical SEO?

Technical SEO refers to the process of optimizing a website for search engines by improving its technical aspects, such as its Information Architecture (IA), page speed, crawlability, and indexability. It lays the foundation for everything else.

Examples of Technical SEO

- Improving the Information Architecture
- Adding Structured Data
- Increasing Site Speed
- Enhancing Crawlability & Indexability

On-Page SEO

What Is On-Page SEO?

On-Page SEO is the act of optimizing existing pages on your site around the search terms your target audience is actively typing into search engines. Clear keyword targeting and carefully sculpted content can make or break an SEO campaign.

EXAMPLES OF ON-PAGE SEO

- Metadata Optimization
- Header / Sub-header Optimization
- Body Content Optimization
- Internal Linking

Digital PR

What Is Digital PR?

Digital PR and link building are strategies used to improve a website's visibility on search engines like Google. They involve creating valuable, shareable content and reaching out to high-quality websites or media outlets to get mentions or links back to your website. This helps build credibility and authority, boosting your site’s rankings in search results.

Examples of Digital PR

- Niche-Relevant Article Placements
- SEO-Driven Article Placements
- SME Quotes
- Relationship Building with Copywriters

Content Planning

What Is Content Planning?

Content Planning is the act of identifying anything and everything that your target audience is searching for in search engines, laying these opportunities out in a roadmap, and prioritizing them based on business impact. From there, we will create new content.

Examples of Content Planning

- Identifying New Keyword Opportunities
- Grouping Related Keywords
- Developing Content Roadmap
- Creating SEO Driven Content Outlines

Conversion Rate Optimization (CRO)

What Is Conversion Rate Optimization?

Conversion Rate Optimization (CRO) is the act of sculpting landing pages in a way that will convert existing traffic into paying customers at a higher rate than the site is currently achieving, and A/B testing to identify the best performing configuration.

Examples of CRO

- Page Layout Edits
- CTA Edits
- Navigational Edits
- A/B Testing Elements

Reporting & Analytics

Why Are Analytics Important?

By ensuring your analytics platform is configured correctly and leveraging this data for in-depth analyses, I'm able to communicate what's working, what's not working, and my recommended go-forward strategy in high-level executive summaries.

Data Collection & Visualization

- Google Analytics 4 (GA4)
- Google Search Console (GSC)
- Google Tag Manager (GTM)
- Google Data Studio (GDS)
- Ahrefs

Implementation Support

What Is Implementation Support?

Implementation Support involves me going into the back-end of your CMS (i.e. WordPress, Shopify, Magento, etc.) and making pre-approved edits on your behalf to On-Page and Technical elements.

Examples of Implementation Support

- Metadata Edits
- Content Edits
- Content Creation
- Structured Data Additions

Who I Am

Mark Howser

With 7+ years of SEO experience, I’ve helped over 30 enterprise-level companies grow their online presence and increase their bottom-line.

My primary focus is to truly understand what your business needs and goals are, and sculpt a tailored and actionable strategy around it so that our north star is present in every action we take.

I’m not an external SEO Consultant; I’m an extension of your Digital Marketing team, and my aim is to synergize all of your marketing efforts so that we may cohesively work towards achieving your central goal – maximize profits.

Business Ethics

Our Core Values

Honor

To always conduct myself and my business with a deep sense of integrity.

Discipline

"Don't stop when you're tired; stop when you're done."

Excellence

“Satisfactory” is another word for mediocrity. I aim for nothing but the best.

Focus

To remain hyper-focused on helping my clients achieve their overall mission.

Devoted

To treat my clients as if they were family, and their website as if it were my own.

Empower

To help your business surpass its wildest expectations and aspirations online.

Client Testimonials

What people are saying

"Mark makes some of the best educational digital marketing content on the internet! His teaching style is approachable and thorough and I've learned a lot from him over the years.”

“Working with Mark has been a fantastic experience. He was committed to helping us accomplish our goals. We saw an immediate 10-15% increase in leads.”

“Mark is smart, charismatic and insightful! He has a lot of experience and shares his knowledge freely.”

“Mark provided valuable information that our attendees could apply to their own social media practices, to help them grow their businesses and increase effectiveness.”